While Sturbridge is often most associated with our living museum, Old Sturbridge Village, the town and its surrounding region have become a highly-regarded tourist destination for in- and outdoor year-round activities.

Each August, hundreds of people flock to Sturbridge where the annual fundraising bicycle ride, the Pan Mass Challenge kicks off. The shopping and dining opportunities in the area rival any in central and western Massachusetts, and our scenic roads, bike and hiking paths provide a backdrop of four-season beauty for the heartiest of outdoor appetites.

Sturbridge hosts a well-attended Harvest Festival every year and the town commons of surrounding towns are settings for a variety of community events, including music and artistic performances, craft sales, holiday celebrations — even an Asparagus Festival!

For accommodations, we have quaint bed and breakfasts, campgrounds, modern hotels and the famous Publick House Inn & Restaurant.

For more information on tourism in the area, read The Sturbridge Times Magazine for stories and advertising on upcoming events and consult the Central Massachusetts Convention & Visitors Bureau.